Chatbot vs. Live Chat: What is the Difference and How to Choose the Right One

Chatbot vs. Live Chat: What is the Difference and How to Choose the Right One

It can be said that many businesses are currently applying a messenger marketing campaign. However, depending on the type of business and the needs, there are many different types of automated messenger like chatbot and live chat. Comparing …

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6 Best Practices of Effective Messages for Customer Engagement

6 Best Practices of Effective Messages for Customer Engagement

Working with clients requires sticking to certain principles, having a well-defined strategy, and a clear and consistent tone of voice. Having clear guidelines for working with clients is an absolute must for any field, at every stage of …

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8 Reasons Why Live Chat is Important for Your Website

8 Reasons Why Live Chat is Important for Your Website

We’re living in an era when users leave a website if it takes more than three seconds to load. How crazy is that? And even if you’ve passed the loading speed test and have the users wandering around …

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7 Free Small Business Promotion Tools: Internet Marketing on a Budget

7 Free Small Business Promotion Tools: Internet Marketing on a Budget

If you have a very tight budget but are ready to invest time in promoting your business, we will help you master some free practical internet marketing tools. Devote a few minutes to study each service and improve the quality of communication with customers, automate lead …

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Callback vs chatting on a website: enemies or allies? A survey of 300+ business owners and marketers

Callback vs chatting on a website: enemies or allies? A survey of 300+ business owners and marketers

In this article we’ll tell you about a recent study on online chats, their potential, and the development vector for online chats in the upcoming year. So, your website is ready. It’s time to decide which communication options to implement and start getting your first …

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What are Chatbots, and How do Companies Use Them?

What are Chatbots, and How do Companies Use Them?

What is a chatbot? Is it a contributor to your digital success or a source of annoying notifications? While you are puzzling over the chatbot effectiveness, smart marketers are already putting chatbots to use and reaping the benefits. …

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